Working in the UK and Internationally
Deep Research
Insights
Clients who we have helped
Companies like Amazon, Douwe Egberts, Flora, and Hyundai use Deep Research to find out how customers interact with their messaging, products and services and provide insights which builds brand and drives efficient growth
Corporate clients are not the only people to value our services. Start-Ups, SMEs and NGOs, such as Loop, Zap and Refugee Support Europe, use Deep Research to reveal valuable insights into their customers, points of leverage and service design, showing them how to improve user experience.
We are brought in to support existing projects with companies like Kantar, Ipsos and Statistica. Deep Research also works with excellent market research companies such as Indiefield, Fieldwork Hub and Link Consumer to provide clients with a top-level service.
Testing experiences and sentiments around the app to improve user-centred design that addresses customers’ needs
Primary Research Methods:
Focus group moderation and in-depth Interviews
Testing responses to different formats of VR
Primary Research Methods:
Focus groups run while respondents are interacting inside VR worlds, A/B testing, product testing
Exploring consumer understanding of the service provision, how that affected consumer interaction with the app and testing options around its usability
Primary Research Methods:
In-depth interviews, UI testing, A/B testing
In-depth review of operations in Moldova to provide an impact report and internal management report
Primary Research Methods:
Rapid ethnography, in-depth interviews
Exploring user expectations, options and concerns around brand and drone deliveries
Primary Research Methods:
In-depth interviews
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In-depth investigation into crypto-investor behaviours, expectations and needs
Primary Research Methods:
In-depth Interviews, UI Testing, Nomenclature testing
Assessing the attraction and use-environments of a new function on the app and designing user-centred research to optimise client retention
Primary Research Methods:
Focus group moderation, in-depth interviews, workshops, wireframe and UI Testing
Testing attitudes, reactions, social appropriateness and feelings on a range of potential marketing campaigns
Primary Research Methods:
Focus groups, NeedScope method, A/B testing, brand testing
Revealing consumer relationships with fruit and how it affects shopping behaviour
Primary Research Methods:
Focus groups, In-depth interviews, sensory segmentation
Finding out how and why consumers buy culinary seasoning products
Primary Research Methods:
In-depth interviews
Brand and promotional marketing testing for potential new line of drinks and exploring brand identity
Primary Research Methods:
Focus groups, A/B testing
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Exploring coffee drinking expectations and behaviours with a focus on domestic capsule machine users
Primary Research Methods:
Focus groups, product testing
Interviews with top creators.
Evaluation of user behaviours, expectations and needs on the app
Primary Research Methods:
Focus groups, UI testing
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Examination of commercial user needs, expectations and pain points for construction vehicle models
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Primary Research Methods:
In-depth interviews
Evaluation of perception and brand opportunities for higher-end vehicles
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Primary Research Methods:
Focus group moderation
Testing perfumes, promotional material and brand identity
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Primary Research Methods:
Focus groups, sensory emotional design frameworks, A/B testing, product testing
Evaluation of visitor behaviour and useability of new tourism app
Primary Research Methods:
In-depth Interviews
Exploring how well children with neurodiversity (e.g. autisms, ADHD), interact and ideate using an app that helps them develop physical and mental health behaviours
Primary Research Methods:
Focus groups with children and adults, play/gamification
Researching academic departments at a number of UK universities to evaluate how they embrace or navigate market approaches to education
Primary Research Methods:
In-depth interviews, literature reviews
Assessing participant receptiveness to potential advertising campaign for new erectile dysfunction product
Primary Research Methods:
In-depth Interviews, A/B Testing
Insight analysis of in-store displays of Meta's new smartglasses
Primary Research Methods:
In-Depth interviews
In-Store customer journeys
Assessing the effectiveness of incentives for educational programmes
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Primary Research Methods:
In-Depth interviews
Teaching entrepreneurs how to conduct market research as part of the BIPC expert mentorship programme
Primary Methods:
Run workshops
Provide 1-2-1 consultations
Insight analysis into in-store consumer behaviour and decision-making for oral care products
Primary Methods:
Eye Tracking Glasses
In-Store Shopper Journeys
In-depth Interviews
Moderation of consumer discussions on preferences, needs, and pain points with laundry liquid
Primary Research Methods:
Focus Group
Ran a workshop to help a loneliness charity understand viewpoints of users, volunteers and staff
Primary Research Methods:
Workshop